About Me
Driven by curiosity, I spent 15+ years tinkering, realizing stories are my fuel. Whether I'm developing businesses, consulting for Fortune 100 orgs, chatting to regulars while pulling the best espresso in the East Village, or weaving words on the page, I explore stories.
Roused by creativity, I'm keen to build brands, tactile products, & books, laced with the DNA of storytelling.
Hit me up!
Projects
undercover wine club
The Nightshift is an undercover wine club where we taste great wine, paired with candlelit vibes & hip hop.
Each volume of The Nightshift features a different theme. To date, we have successfully sold out every event, including:
- vol. 1 / Natural Wine
- vol. 2 / New York State Wines
- vol. 3 / Wines from the Movies
- vol. 4 / Five Shades of Rosé
- vol. 5 / Ancient Vines
- upcoming Friday, August 2nd: vol. 6 / Ensemble
Every event is a limited seating, including:
⚡ 5 wines: e.g. 5 sparkling (1 white + 1 pink + 2 orange + 1 red)
⚡ Rare Wine Tasting (add-on)
⚡ Timeless picks (after reviewing 1000+ wines)
⚡ Pairing good vibes, people, and hip-hop
⚡ End with dry nightcap (espresso, etc.)
⚡ Light snacks (cheese, nuts, chips)
Two strangers sip coffee at the same shop. One day, small talk becomes happy hour. They break bread. They become friends, discovering they both love wine. They could be anyone. You might be them.
2018:
Opened a small specialty coffee shop sandwiched between two pizzerias on 12th Street in the East Village of New York City, our flagship location quickly became a neighborhood favorite & watering hole for regulars, with a fierce cult following.
2020:
With the hopes of growing our brick & mortar business, we opened our second location in the West Village, offered tastings, retail whole beans, quality instant coffee, and even equipment.
2022:
Saltwater translates the coffee shop experience for aficionados and newcomers alike with ready-to-drink, holistic coffee solutions, growing to 300+ grocery markets in NYC.
2023:
The core team launches a unique licensing model, syncing with partners to scout new coffee shops.
2024:
Saltwater expands its footprint in NYC, opening their third location in the Lower East Side. Also, they add beer & wine to their offerings in select locations.
& Beyond:
Saltwater considers the market in Florida, Texas, & New Jersey, looking for partners to grow the brand.
Reach out to learn more!
Recognized in The Best American Food Writing 2022 by Guest Editor, Sohla El-Waylly, and Series Editor, Silvia Killingsworth, Liquid Carriage is a column concerning the philosophy, culture, and experience of where and how drinks transport us.
Dive into all the libations that carry us along, with sips of visual appeal, culture, color, vibrancy, intoxication, and of course, taste.
A carriage is a vehicle and a necessary component to the movement of a typewriter. A person’s carriage is their manner of being. Finally, carriage is the act of transporting. If liquid courage is opening up, Liquid Carriage is opening up to the world.
BAFW Notable: Not Your Mom's Masala Chai